(Description)
Polaris is an American based automotive manufacturer who are known for their off-road recreational vehicles. The goal of this project was to create an annual report that both reflected the image of the company's branding, as well as giving a more corporate look to compliment the subject matter. A key focus point for this project was to create a clean layout, but also presenting the data in a more visually appealing way.
PennyJuice is a beverage brand that focuses on affordability and health consciousness. My role in the project was to create a rebrand with a more youthful and welcoming design. The rebrand started with a redesigned logo and branding assets, and features examples of the design language that should be used for marketing materials.